According to Cisco, for 2021 it would take a full two years to watch all the videos circulating just in that one moment.

Mind-blowing thought right? As video is the both the present and the future of content marketing, it's a good idea to review what works best on YouTube, Facebook, Instagram and Twitter so you can plan accordingly. If you don't integrate video somehow in your overall strategy, you might get left behind and even buried by algorithms.


This infographic made by Animatron features some great short insights from different digital marketing specialists globally. I hope you can find a useful tip here to help you with direction and planning for your video strategy in 2018 and ahead: 

Marketing Predictions 2018

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Adel de Meyer

Social Media Strategist | Live Streamer
Adel de Meyer is a New Media Specialist, Brand Influencer, Author and Mentor based in Gold Coast Australia. Adel is listed as a Top Digital blog, Top 20 Social Media coach and Top 100 Marketing Influencer of 2017 and has worked with many global brands some including Hootsuite, Pitney Bowes, Adobe, Brand24 and Huawei as a Brand Influencer. Adel regularly writes articles on analytics, influencer marketing, technology and personal branding with some of her work seen on The Next Web (TNW) and Business 2 Community.Adel works closely with global SMB enterprises, Entrepreneurs and Personal Brands by using Social Media and Technology to captivate their audiences. Adel is recognized as a leading Instagram and Twitter Influencer on Social Media and Business in Australia. She loves coffee and creative minds!
  • Great predictions! I agree 100% with what you said, Adel: video is an option one can’t afford to overlook in 2018.