Lots of bloggers and small business owners online are looking for ways to automate their businesses to save time and money. If this describes you, you are already swamped with all you have to do and setting up automation to drive traffic to your site probably sounds very good.
If you're using WordPress, you're already part way to your goal. That's because WordPress comes with the ability to schedule when you will promote your posts on social media and when they will be published online. There are also other web-based companies that offer this same feature through plugins that will do the job. These include HootSuite, SocialOomph, and Buffer.
A great way to build interest and anticipation is by running giveaways and contests. Two great platforms for creating these contests are Heyo and ShortStack. These companies will work with the major autoresponders so you can drive traffic while you're building up your email list. At the same time, you will be engaging your prospects on social media.
When you are working to build your email list, you need a high-value giveaway. You should place the signup for this lead magnet in several different places on your website, and it should be visible on your social media accounts. By doing this, you will automate your list building, traffic generation, and audience engagement.
Every website platform has plug-ins that will encourage readers to share your content. One of these is Sumo, which provides a highly visible share display on your home page and every other page to attract your readers' attention. These "one-click" solutions make it easy for your readers to share your website and improve your traffic flow and user engagement.
Websites like Freelancer.com and Fiverr.com have many talented people who will help with traffic generation automation. For not very much money, you can hire freelancers to create content and then post it directly on your blog. They will also share this new content on social media, guest post for you, post press releases and perform any other tasks you would like to have done for you. That can make your life a lot easier and is not expensive.
The idea of free content might sound counter-intuitive, but you should write truly epic blog posts that answer the most critical questions in your field and solve real problems for the readers. Then post it for free on your website in a prominent position. These posts should be at least 2,000 words or longer.
If you follow the above recommendations, you will see your search engine rankings improve as they pick up people who are searching for relevant keywords. And as your search engine ranking progresses, you will start getting more and more targeted, free traffic.