3
Apr

How to use Twitter Analytics for Social Media Marketing

Did you know that a huge portion of Twitter users don’t utilize Twitter Analytics? And seriously, that’s a huge waste.

In most cases, we are using third party tools such as Hootsuite, Buffer, SocialBro and Sprout Social to get an insight of our Twitter account.

I don’t know about you, but why would you pay for a service when you can get the data directly from Twitter? Makes sense right? Read more

26
Mar

5 Quick Start Google Analytics Tips For Small Businesses

In order to know how successful (or unsuccessful) your digital initiatives are, you should be properly tracking your efforts. The choice for most small businesses is Google Analytics.

What’s not to like about Google Analytics?

  • It’s free
  • It’s deep
  • It’s actionable

However, before you can really enjoy the benefits of Google Analytics, let’s take a look at some tips to help you get started off on the right foot so you can make smart business decisions using Google analytics. Read more